"In two test locations, Smart Zones have shown immense potential. The Gedempte Zuiderdiep Smartzone enhances digital logistics access with reserved loading zones and refrigerated truck power points, reducing emissions. Meanwhile, the Haddingestraat Smartzone demonstrates versatile space utilization, accommodating loading/unloading, resident parking, and bike storage during events"
Sjouke van der Vlugt - City of Groningen
Our mission & approach
Free the city!
We believe in an adaptive city where space adjusts to the changing demands of businesses and people
The liveability of our city is under pressure
City space is scarce and only getting scarcer. Many players are fighting for access to the curbs. The space can not dynamically adjust its function to changing demands and is uncontrolled. This is leading to a declining accessibility, inefficient use of available space and dangerous situations for people. Especially around loading bays, the problems are very clear.
We need a smarter way of doing things
There is a wave coming our way: logistics will grow by 40% in the city centers over the next 5 years. With such an increase in vehicle movements, the “first-serve-first-come” way of operation will not hold. Rethinking the way we grant access to the curbside is our only option. For drivers, the “place guarantee” will allow for a more efficient operation and reduce the amount of kilometers driven by 20%. (focus on multifunctionallity / adaptiveness / giving space to logistics)
"Our dream is to change the way we look at city space, going from mono to monufunctional, from analog to digital and from static to dynamic"
Iskandar Tange - CEO & Co-founder
